Grounded in a mix of influences from the 90s street-wear culture in Europe, Wood Wood is a brand commonly known to streetwear aficionados who are not afraid to mix classic silhouettes with a street-wear flare.
We are more than excited to welcome Wood Wood to Above the Clouds for their AW19 capsule.
In 2002, Wood Wood was first released by co-founders Karl-Oscar Olsen & Brian SS Jensen in their hometown of Copenhagen, Denmark. Now, 17 years later they boast over 50 impressive collaborations with iconic sports and street-wear brands such as Adidas, Neighbourhood and ASICS just to name a few.
Described as the ‘Wood Wood Attitude’, Olsen and Jensen attribute the brand's acute mix of ‘fashion-conscious sophistication’ with street and sports-wear through combining influences from youth culture, art, and music.
There is no doubt that the brand can move up and down the fashion spectrum when it comes to styling their pieces.
Wood Wood is able to produce a unique, yet immensely put-together take on fashion, it’s seen in their mix of wool, denim, cotton and check textures with earthy green, tan, mustard black, and navy tones.
These silhouettes and designs expertly embody their surroundings and are nearly exactly what comes to mind when thinking a unification of European fashion and landscapes.
The simplicity of their designs gives a refreshing take on streetwear trends such as logo-mania and neon colour-blocking.
We are more than excited to welcome Wood Wood to Above the Clouds and we hope you are too.
Keep in touch via our Instagram for news on the latest arrivals and upcoming releases.
Hope to see you in-store soon.