Tokyo’s nana-nana takes utilitarian design to the max in their first arrival at ATC.

Commonly known by their “A” range frequented on the Instagrams of style hubs such as Hypebae and Highsnobiety, Tokyo based brand nana-nana creates accessories that take a fundamental approach to the concept of elevated, minimal design.

nana-nana has arrived at ATC, and you can shop their accessories here.

These mini-bags, buckets and sunglass holders originally grew from the concept of creating accessories that took paper-sized measurements and high-quality PVC materials to produce the ‘it’ mini bag for girls in the streetwear world.

Their “A” collection naturally features bags sized from A3 to A5 paper measurements in both tonal, minimal colours as well as bold, neon statement colours such as neon pink, orange and green.

Long, cross-body straps make these perfect for when you want to wear your mini-bag hands-free.

For those who prefer not to flaunt the contents of their handbag, nana-nana reminds us of their appreciation of materials and hardware with collections such as ‘Silver Sheet’ range. A single sheet of silver is encased in two layers of clear PVC, with matching straps and silver hardware.

Other variations from their collections include their PVC x Opaque range, which takes silhouettes from the “A” collection and adds opaque black and blue bases. Perfect for hiding your less ~cool~ handbag essentials and leaving room for those you want to flaunt.

Nana-nana is a brand that stays true to their minimal, utilitarian design style. All products created by nana-nana use their updated, understated logo as well as their signature “A” sizing on the faces of their bags.

 

Shop our latest women’s accessories here.

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